Roset by Reid started because of a lifetime of infatuation with diamonds and precious jewellery. A Family owned and operated business that continues to exist because of our relationships, service and reputation with our guests. From humble beginnings, through rigorous expansion, to today's renovated fire hall location: Roset continues to provide the finest jewellery products.
Roset remains a step ahead in innovation and style. With a specific focus on diamonds and a larger focus on engagement rings, our selection will exceed your expectations. If we don't have it, we will make the piece of your dreams.
Our success is bundled with the knowledge that it was built one customer at a time. Personal, professional, and exceptional service, paired with the security of a brick and mortar location, makes Roset one of Alberta's finest jewellery destinations
Founder and still passionate after over 40 years!
CHELSEA ROSET SIGGELKOW
PRESIDENT ROSET BY REID
Chelsea joined Roset by Reid in her teens. If you are not her friend, you haven't met her yet. The heart of the business.
The co- founder of Roset and matriarch of the business.
I dare you to introduce me to someone more passionate about diamonds and jewellery than Carla. She knows her product. A vital part of the team and a true style guru.
Professional, intelligent and studious. Proudly a Canadian citizen as of recent: originally from Guatemala. We are honoured to have her on the team.
Having grown up in the industry, Trent is a seamless addition to business. An uplifting part of the team: morale booster and jack of all trades.